National Pet Press Display Specs and Discounts

DISPLAY SPECS and DISCOUNTS

 

SIZE REQUIREMENTS

 

Two Page Spread

20 X 13

 

Full Page

10 X 13

 

Half Page

V 5 X 13 or H 10 X 6

 

Quarter Page

5 X 6.5

 

Half Quarter Page

V 2.5 or H 5 X 3

 

1C Page

V 2.5 X 3

 

Close Date & Materials
Space closes the 1st of each month. Materials are due within 5 days of close.

 

Payment
Payment in full must accompany Insertion Order unless pre-approved or auto-debit frequency contract.

 

Copy Changes
A 20% design fee based on frequency insertion contract will be charged per change.

  

Rate Guarantee

Rates are subject to change without notice excluding Contract Rates which can not increase during term regardless of circulation and distribution expansion.  

 

Commissions

15% on gross billing to recognized agencies. All Breeder Display, Boxed & Classifieds Ads are NET and non-commissionable. Other charges, printing of inserts, binding charges, are non-commissionable. No cash discount.

 

INTRODUCTORY ADVERTISING RATES*

B & W

Spread

Full

Half

Quarter

Half Quarter

1 C

 

COLOR

Spread

Full

Half

Quarter

Half Quarter

1 C

 

PREMIUM POSITIONS

CenterSpread

IS Frt OS Bck

1st Color Pg

1st B/W Pg

1X

  750

  425

  250

  125

75

35

 

1X

1200

  700

  400

  200

  100

60

 

1X

1500

1200

  900

  600

    3X

  715

  405

  240

  120

70

33

 

3X

1140

  665

  380

  190

 95

57

 

3X

 1425

1140

  855

  570

    6X

  675

  385

  225

  115

70

32

 

6X

1080

  630

  360

  180

  90

54

 

6X

1350

1080

  810

  540

 10X

  640

  365

  215

  110

65

30

 

10X 1020

  595

  340

  170

  85

51

 

10X

1275

1020

  765

  510

    Frequency

Monthly + Special Editions

 

Rate Base

10,000 - National Pet Press is offered by subscription, cover price, and complimentary distribution through retailers, competitions and other special events.

 

Premium Positions

RSVP in advance.  Call for availability.

 

Questions?

Please contact your Account Executive with any questions about rates, file formats or just to say hello!

 

1-888-515-PETS

RSVP TODAY!

 

Send copy and payment to:
*National Pet Press
*

P.O. Box 3037

Rutherfordton, NC 28139

 

Call for overnight or courier
delivery address

Printer Friendly Page

 

MECHANICAL REQUIREMENTS

 

Printed Format:  Newspaper

Trimmed Size: 10.875 X 14

Image Size:  10 X 13

Bleeds: Not Available

Margin:  Half-inch margin

on top/bottom, quarter inch on sides

 

Digital Specifications

We accept Adobe Acrobat, PhotoShop, Quark or Illustrator CS2 or earlier.  Acceptable digital formats include:

 

         TIFF – Image must be flattened

         PDF – Must be press-optimized, with all fonts and images must be embedded, 300 dpi,

and CMYK

         EPS – All text must be saved as outlines or paths

         All images must be embedded, 300 dpi

            and CMYK

 

Proofs MUST accompany all digital and/or color files. We are not responsible for color match without a proof.

 

Digital Delivery

We accept digital files in the following formats:

CD, DVD, Email

 

Return Of Material

Artwork, Photos, and other materials will be returned only if received with SASE.

 

Shipping Instructions
Send all insertion orders, advertising artwork, collateral material, and packages to:

   National Pet Press
   Attention: D. Lovette
   P.O. Box 3037
   Rutherfordton, NC 28139